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Partnership Packages 26/27

Partner With The Modern Mum Awards The Modern Mum Awards (TMM Awards)

Celebrate the brands, founders and products truly supporting families from bump, baby and beyond. Created by The Mum Marketplace, the awards were built on a simple belief, that parents deserve to discover products they can genuinely trust, and that brilliant brands deserve to be recognised for the difference they make.

 What makes the TMM Awards truly special is that they are completely free to enter. We believe incredible brands ,particularly founder-led and small businesses , family/ mum run should have the opportunity to be celebrated without financial barriers.

To make that possible, we partner with a small number of aligned sponsors and meaningful partners who share our vision of supporting families and championing innovation within the parenting space.

Together, we create something truly special, an awards platform powered by real parents, industry experts and thoughtful judging, celebrating the products that make family life easier.

Why Partner With The Modern Mum Awards

 

Partnering with the TMM Awards places your brand at the heart of a trusted and growing community of modern parents. Our partners benefit from:

 • Meaningful alignment with a purpose-driven parenting platform

• Visibility within a trusted community of engaged parents

 • Year-round exposure across content, events and awards promotion

• Association with a thoughtful and independent judging process

• Opportunities to connect with innovative founder-led brands

Most importantly, our partners help us keep the awards free to enter, allowing incredible small businesses to be recognised alongside established household names.

Our Community The Modern Mum Awards sit within The Mum Marketplace — a growing platform dedicated to supporting parents with products, celebrating the brands making a difference in family life.

Through the platform and founder Sophia’s channels, we connect with a community of around 150,000+ modern parents.

Our audience is made up of parents who are:

• Curious and open to discovering new brands

• Looking for products they can truly trust

• Passionate about supporting independent businesses

• Navigating parenthood in their own way

• 90 % women & 80 % UK 15 % EU and other

•Thousands of brands, businesses and industry experts

•Content creators & Influencers

 Our Judging Process

The TMM Awards are proudly powered by a thoughtful and trusted judging process;

 Each year we have a dreamy judging event , products and entries are reviewed by a panel made up of real mums and parents, alongside respected industry experts and specialists.Together, they carefully try, test and review products and services, ensuring that every winner is chosen through genuine experience, expertise and insight.

This combination of lived parenting experience and professional knowledge is what makes the TMM Awards truly meaningful. Partnership Opportunities

We offer a small number of meaningful partnership opportunities each year, including:

 • Headline Partner

• Platinum Partner

• Digital Partner

• Event Partner

 • Awards Category Sponsor

Each partnership is designed to create authentic visibility and meaningful alignment with the mission of the Modern Mum Awards.

Let’s Create Something Special Together

 If your brand believes in supporting parents, uplifting brilliant businesses and helping families discover products they can trust, we would love to explore partnering with you!

 To request our Partnership Pack or start a conversation about working together, please get in touch.

As a brand we are passionate about staying FREE to enter. Linking arms with us enables us to keep that dream alive.  Contact Sophia : hello@tmmawards.co.uk

 

@tmmawards

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Awards Categories 

Designed with mum in mind, the inaugural TMM Awards will help signpost parents and speed up the decision making process.

For the Breastfeeding Mum

Do you have a game changing breastfeeding product or brand? Has your innovative design or creation made a Mama’s life that little bit easier? We want to hear from you. 

For the Bottle Feeding Mum

Do you have a uniquely fabulous product or brand? Has your innovative design or creation made a Mama’s life that little bit easier? We want to hear from you. 

For the Eco-Mum

Is the world ready to hear your sustainable story? Are you helping leave little carbon footprints for our little people? We want to hear from you. 

For the Mum-on-the-Move

If a Mum-on-the-move needs something, she needed it yesterday, right?  Has your innovative design or creation made a Mama’s able to do her thang? We want to hear from you. 

For the Mum-to-be

Got a little sumin’ sumin’ our Mum-to-be’s can’t live without? Say it louder for the Mamas at the back. If you’ve made the thing you wish you’d had, we want to hear from you.

For the C-Section Mum

C-sections can be a really big deal for a Mama and they aren’t always fully catered for. Has your innovative design or creation made a C-section Mama’s life that little bit easier? We want to hear from you.

For Playtime

For the inner child or our little adventures! Has your innovative design or creation made a difference to the lives of little ones? We want to hear from you. 

For Home & Nursery

Is your product or brand giving Insta-worthy aesthetic? Are your innovative designs changing the game of homes and nurseries? We want to hear from you.

For Mealtimes and Weaning

Mealtimes are one of the most special times in our days. Has your innovative design or creation made a difference to meal times or our little ones food journeys? We want to hear from you.

For Gifting

Got a gift that stands out from the crowd? Say it louder for the Mamas at the back. If you’ve made the thing you wish you’d had, we want to hear from you.

For Self-Care

If you’re helping Mamas take their power back in self-care or self-love, we want to hear from you. 

Health and Wellbeing

Because health is our wealth - the world is ready to hear your story. Are you doing things just a little bit differently?  We want to hear from you. 

For Adulting

Not always fun, but always essential. If you’re making our mama's lives that little bit easier, we want to hear from you.

For Bedtime

Do you have a game changing bedtime product or brand? Has your innovative design or creation changed the way we do bed times? We want to hear from you. 

For Bath Time

 

Do you have a game changing bath product or brand? Has your innovative design or creation changed the way we do bath times? We want to hear from you. 

Technology

Is your innovative new technology helping Mamas around the world? If the world is ready to hear your story, we want to from you. 

Travel and Activity

Family times are one of the most special times. Have you got the best staycation, vacation or ultimate family day out? We want to hear from you.

Education

Have you got a game changing book, toy or educational invention that helps our little ones dream big for their future? We want to hear from you.

Special Awards

Something a little bit different. Something a little bit special. If the world is ready to hear your story, we want to hear from you

For Newborns

Do you have a game changing product every newborn Mama needs to know about? Has your innovative design or creation made a Mama’s life that little bit easier? We want to hear from you.

For Baby & Kids Clothing

Are your children's clothes essential for every trendy tot? Do you make must-have shoes for little ones? If your pieces are beautiful, innovative, made with love or made to last, we'd love to hear from you!

For Mamas With Influence

Are you or do you know a mama who holds powerful influence within the social media world? Someone whose account you can reach for in times of needing inspiration or ideas? Are you a mama who brings light to a well-needed topic? 

FAQ'S

Cant find the answer to your question? Drop us an email and we will get back to you.

Email hello@tmmawards.co.uk

How do I enter?

Simply choose your category or nominate a brand and complete the entry form before 08.09.2025

You can enter as many categories as you like.

For useful tips an tricks on how to submit a winning entry, download our entry guide.

 

Much like our carefully curated website, The Mum Marketplace awards categories have been intuitively grouped to make it easy for our audience and brands to find what they’re looking for. 

Download our entry guide for more info here.

How many categories can I enter?

You can enter as many as you like. Just make sure you submit an entry form for each stating category clearly.

Entering The Mum Marketplace Awards is free. Entries will be judged via paper and supporting evidence for the first round of judging.

If you are shortlisted, you have the option to receive direct feedback from our judging panel and licensing rights for all logos use and winners packs.

There is a £70 judging fee for this (£60 for early-bird). This will not affect your eligibility to enter or win.

What’s included in the £70 fee?
- feedback from our influencers, judges, experts and real mamas
- professional content from the day for you to use and licensing rights
- star ratings
- shortlisted logos and (if applicable) winners logos
- a beautifully curated winners packs to use in your marketing which includes all of the above

Winners will then receive an invitation to our intimate celebratory networking event 'THRIVE 3.0' where you can meet the judges, experts, real mamas, editorial, commercial partners, influencers and more!

 

How much does it cost to enter?

Entering The Mum Marketplace Awards is free. Entries will be judged via paper and supporting evidence for the first round of judging. If you are shortlisted, you have the option to receive direct feedback from our judging panel and licensing rights for all logos use and a winners pack (if applicable). There is a £60 administration charge for this. This will not affect your eligibility to enter or win.

What’s included in the £60 fee? Feedback from our experts, content from the day for you to use and licensing rights, shortlisted logos and (if applicable) winners logos and packs to use in your marketing.

Who can enter?

Any brand or supplier can enter themselves by completing an entry form. We accept global entries, however you must be able to ship your products to the UK before the 10th September 2025.

Or, if you use a product or brand you think deserves award-worthy recognition, you can nominate a brand or product and we'll contact them to let them know they've been nominated.

Entering The Mum Marketplace Awards is free. Entries will be judged via paper and supporting evidence for the first round of judging.

If you are shortlisted, you have the option to receive direct feedback from our judging panel and licensing rights for all logos use and winners packs.

There is a £70 judging fee for this (£60 for early-bird). This will not affect your eligibility to enter or win.

What’s included in the £70 fee?
- feedback from our influencers, judges, experts and real mamas
- professional content from the day for you to use and licensing rights
- star ratings
- shortlisted logos and (if applicable) winners logos
- a beautifully curated winners packs to use in your marketing which includes all of the above

Winners will then receive an invitation to our intimate celebratory networking event 'THRIVE 3.0' where you can meet the judges, experts, real mamas, editorial, commercial partners, influencers and more!

 

When is the entry deadline?

The entry deadline is 08.09.2025

Who is judging the awards?

Our point of difference is our esteemed panel of experts, influencers and parents.

To find out more, meet our judges today.

What happens to my entered product?

We have a rigorous two stage judging process.

Any products called for product judging will be judged by our panel of experts.

When are the awards announced?

The Mum Marketplace Awards winners will be announced January 2026 and the winners will be invited to an intimate celebratory event in on the 31.01.26